A practical plan for fewer missed appointments
No single tool can make every customer attend. A consistent process helps you spot patterns, set expectations and respond when someone cannot make it. Use the steps below with your own booking records, then review what changes.
1. Measure your starting point
Choose a consistent period, such as the last four weeks. Count appointments due to take place and how many customers did not attend. Track late cancellations separately so you can see whether each problem is changing. For example, 5 no-shows out of 100 appointments due is a 5% no-show rate. Use the same definitions when comparing periods.
2. Explain the policy before confirmation
Tell customers how much notice you need, how to cancel or reschedule and when a fee may apply. Make the wording easy to find during booking and in the confirmation. In Velixa, every appointment booking is secured with a card saved via Stripe, without taking payment at booking. Ordinary appointment payment is settled on the day using the saved card or cash. Any cancellation or no-show charge is handled under the applicable policy.
3. Send reminders with useful details
Include the appointment date, time, service, business details and the route for making a permitted change. Check customer contact details. Velixa sends automatic email reminders for supported appointments; optional SMS requires the reminder to be enabled and sufficient prepaid credits. A reminder is a prompt, not proof that a message was delivered or that a customer will attend.
4. Make changes easier to communicate
Show customers how to change an appointment within your policy. If online changes are no longer available, make your contact details easy to find. Review a cancellation promptly so the time can become available again, and use a waitlist when appropriate. Do not assume every cancelled slot will be rebooked.
5. Review attendance and recovered value
Compare no-shows and late cancellations over similar periods. Look for patterns by service, appointment time and booking lead time where your records support that analysis. Keep missed appointment value, replacement bookings and fees actually collected separate. A £50 missed appointment does not automatically mean £50 of lost profit.